Initiatives
Based on our research, 97Percent has launched a number of initiatives that advance our mission to reduce gun deaths and celebrate responsible gun ownership. Learn more about them here.
Red Flag Laws
Red flag laws work. But implementation is everything. So we’re helping out with that.
MORE
Aim for Change
We believe in our right to bear arms but also in laws that keep America safe. It’s time to speak up.
MORE
Own It: The Responsible Gun Owner Majority
Americans exercising their Second Amendment right who embrace the obligation that comes with owning a firearm.
MORE